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Sales & Marketing


Creating a 30-Day Marketing Plan (So You Don’t Wing It)
Tired of random marketing? Here’s how a 30-day plan prevents guesswork, clarifies your tactics, and moves you toward steady growth.
Morgan Winfrey
Mar 135 min read
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Why Marketing Is So Much Bigger in Your Business Than You Think: 10 Key Areas You Might Be Missing
Marketing bigger than you think. Discover 10 ways to expand your approach and avoid key mistakes.
Morgan Winfrey
Mar 126 min read
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Why It’s Easier to Market Someone Else’s Business Than Your Own: 5 Mistakes to Avoid To Market Your Own Business
Struggle with marketing your own biz, even though you help others easily? Avoid these 5 mistakes to shift from random “quality” claims
Morgan Winfrey
Mar 115 min read
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Stop Relying on “Quality”: 5 Mistakes That Keep You from Getting Clients
Learn the five mistakes to avoid and show real value that sets you apart in a crowded market.
Morgan Winfrey
Mar 104 min read
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Why Knowing Your Ideal Audience Is the Key to Business Success
Unsure why sales stall? It may be you don’t really know your audience. Discover how defining your customer fuels business success.
Morgan Winfrey
Mar 35 min read
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9 Best Lead Generation Strategies for Small Businesses
Struggling to find steady leads? These nine strategies can help any small business attract and nurture new customers—no gimmicks needed.
Morgan Winfrey
Mar 18 min read
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Stop Asking for the Sale from the Jump: Why Customers Avoid Pushy Pitches
Stop rushing into the sale the moment you see a prospect. Focus on building trust first—people buy more willingly when they know you care.
Morgan Winfrey
Feb 227 min read
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Underpromising, Overdelivering: The Key to Exceeding Client Expectations
Underpromise, overdeliver: Elevate client trust by promising what you can deliver—and then doing even more, fueled by grace and honesty.
Morgan Winfrey
Feb 127 min read
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Admit You Don’t Really Care About Your Customers: A Wake-Up Call to Serve Better
Admit you don’t truly care about your clients—yet. Learn why shifting from profit-first to people-first can transform both hearts and profit
Morgan Winfrey
Feb 118 min read
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You Are the Customer You Attract
You are the customer you attract. See how your buyer behavior shapes the clientele you draw, and how to align both for better results.
Morgan Winfrey
Feb 88 min read
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Business Growth Through Pricing: Why Charging Low Prices Harms Both You and Your Clients
Charging low prices can harm both you and your clients. Learn how fair pricing nurtures better results and a healthier business.
Morgan Winfrey
Feb 79 min read
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The Four Pillars of Business Growth: A Deeper Look Beyond the Basics
Business growth hinges on 4 pillars: leads, conversions, ascension, and retention. See why ignoring them can stall even the best ideas.
Morgan Winfrey
Feb 612 min read
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Business Growth Through Pricing: How to Confidently Raise Your Prices Without Losing Clients
Raise your rates confidently. Shift to an abundance mindset, offer deeper value, and let genuine conversations drive your pricing success.
Morgan Winfrey
Jan 145 min read
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